The Maxol Group announced a carbon emissions offsetting program to support sustainability initiatives, including planting 10,000 trees across the island of Ireland, local community projects and global projects designed to offset carbon emissions, including fuel emissions.
The program is intended to help balance out the environmental impact of Maxol’s new Premium fuel range rolling out across its network. Maxol Premium has fewer pollutants and contains a deposit control additive that reduces buildup in the engine, while improving power and acceleration.
Launched in conjunction with GreenPrint, the program is the next step in Maxol’s journey toward reducing its carbon footprint.
“Environmental issues have never been so pertinent, and all of our green initiatives, including the recent launch of bright energy, are part of our group’s journey toward a more environmentally sustainable company,” said Brian Donaldson, CEO of the Maxol Group, which is based in Ireland. “The transition will not happen overnight, but we are taking important steps to get there.”
The initiative is the next step in Maxol’s long-term environmental strategy. Already the company has introduced 100% recyclable deli packaging and 100% compostable single-use cups and lids, and it harvests rainwater for its carwashes, has invested significantly in installing compostable and recyclable bins and encourages customers to reuse cups by offering a 25-cent discount on hot drinks.
For more details, visit www.maxolcarbonneutral.ie
Sustainability Resource
Learn more about sustainability initiatives in the NACS Sustainability Playbook. Content throughout this robust online resource highlights where retailers can take credit for initiatives that are doing well and identifies opportunities to do more. Every business is on a different level of its sustainability journey, and retailers are encouraged to use the playbook as a guide for advancing the areas most relevant to their business today and consider how other areas could transform their business in the future. Visit www.convenience.org/sustainability to access the playbook.
IN THE COMMUNITY
Pilot Company is encouraging customers to round-up to support Wreaths Across America, which coordinates wreath-laying ceremonies at more than 2,100 locations across the United States, at sea and abroad. In honor of Veterans Day, the company offered veterans one free breakfast combo.
On October 6, Pilot Company launched a donation campaign with the St. Christopher Truckers Development and Relief Fund (SCF), a professional driver charity that helps over-the-road and regional semi-truck drivers and their families when an illness or injury causes them to be out of work. While supplies lasted, all U.S. owned and operated Pilot Flying J Travel Centers and participating One9 Fuel Network stores sold ribbons for $1 each in support of the organization.
Pilot Company and the Haslam family have donated $5 million to East Tennessee Children's Hospital to renovate the Emergency Department at the hospital’s main campus on Clinch Avenue in downtown Knoxville. The facility will be named Pilot Emergency Care Center, in honor of past, present and future Pilot Company team members and their families.
“East Tennessee Children’s Hospital is a beacon of hope in our community. The new Emergency Department will enhance the offerings and efficiency of the world-class children’s hospital in the heart of Knoxville, as well as provide improved comfort and amenities to families seeking treatment,” said the Haslam family.
Pilot Company is hosting an in-store round-up fundraiser benefiting Wreaths Across America through the end of 2020. The funds raised will support Wreaths Across America’s goal to place more than 2.2 million wreaths in all 50 states to remember and honor fallen soldiers during the holidays.
Customers visiting any of the 750 company-operated stores in the U.S. can opt to round up purchases to the nearest whole dollar and donate the additional amount to Wreaths Across America. In remembrance of the company’s hometown heroes, Pilot Company is donating $20,000 and contributing $20,000 from the round-up campaign to support the Wreaths Across America ceremonies in Knoxville, Tennessee.
Casey’s rallied the community across its 16-state footprint to support military veterans and those who continue to serve. Throughout November, Casey’s and its customers helped provide assistance and scholarships to veterans and their families through Hope For The Warriors and Children of Fallen Patriots. In addition, $1 was donated for every online or in-app purchase of a large pizza and two-liter Pepsi drink, up to $50,000 total.
“Every day, Casey’s is committed to supporting our guests, and we know our guests are just as committed to serving the men and women who have served this great country,” said Darren Rebelez, CEO of Casey’s General Stores, and a veteran of the United States Army. “As a veteran myself, I am proud to be a part of Casey’s support of military heroes and their families and these two remarkable organizations.”
As an added salute to all service members past and present, Casey’s also provided free coffee on Veterans Day, November 11, across its 2,200-plus locations.
Rutter’s donated $75,000 to local charities in York, Pennsylvania, to benefit the children and youth in the community. “Our support of local children’s charities is long-running and something our company is always proud to do,” stated Scott Hartman, Rutter’s president and CEO. “During these difficult times, we recognize how important it is to provide these charitable organizations with funding to benefit children’s education in York.”
Kwik Chek, based in Spicewood, Texas, has supported Texas CASA programs in communities in which it does business for 12 years, donating more than $622,000 to the organization since 2008. Texas CASA works to improve the child protection system through legislation and other positive public policy changes, while speaking up for children in the system and pairing volunteer advocates with every child in state care due to abuse and neglect.
Pictured are Nittany MinitMart employees with the check from their recent fundraising efforts on behalf of local firefighters.
Nittany MinitMart of State College, Pennsylvania, raised $44,969.18 for local volunteer fire companies in response to the challenges facing the companies due to COVID-19. “Nittany MinitMart is a family owned business, and we believe it is part of our responsibility to the community to help those who help us,” said CEO Jim Martin.
In October, Louisville, Kentucky-based Thorntons partnered with Norton Healthcare Prevention and Wellness to provide no cost mammogram screenings for women throughout the Louisville community. The Norton Healthcare Mobile Prevention Center traveled to Louisville-area Thorntons stores, where Norton Healthcare staff offered screenings from 9 a.m. to 4 p.m.